This content marketing takes a different form and strategy depending on your business type. B2B B2C (BUSINESS- TO-BUSINESS) (BUSINESS-TO- CONSUMER)6. vsB2B B2C “A good B2B content strategy often boils down to simply being the most insightful source of information on the work you do.” BUSINESS-TO-BUSINESS BUSINESS-TO-CONSUMER “B2C content marketing is often focused on the topics consumers care about; good B2C content marketing aims to entertain.” DEFINITIONS FROM CONTENTLY.COM/STRATEGIST
Source: anumhussain.com
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